Marketing and Logistics Development for Promotion of Tribal Products from North -Eastern Region (PTP-NER) is a scheme, aimed at improving the lives of the talented artisans belonging to the Northeast. It was launched by Union Minister for Tribal Affairs, Arjun Munda.
PTP-NER is a centrally-sponsored scheme to promote value addition and marketing of products made by the tribals from the northeastern region.
In reply to the tweet thread by Union Minister Arjun Munda, the Prime Minister Narendra Modi tweeted:
“PTP-NER is a great scheme, aimed at improving the lives of the talented artisans belonging to the Northeast. It will also ensure great visibility to products from the Northeast. The tribal communities will particularly benefit due to this.”
Objective of PTP-NER scheme
To strengthen livelihood opportunities for tribal artisans through enhanced efficiency in procurement, logistics and marketing of products.
Through TRIFED (Tribal Cooperative Marketing Development Federation), PTP-NER scheme is aimed at empowering artisans to become self-employed and self-reliant.
TRIFED would collaborate with the state governments and agencies to ensure the promotion of these products through teamwork, providing solutions and value addition for these products.
Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Tripura and Sikkim are among the states that will be covered by the PTP-NER scheme.